First Draft™ Fiction and Non-Fiction Content Generator

 MILLIONS of unique articles and stories inside!  Eliminate writer's block with First Draft, a contextual, content generation text editor with over 5,000 sentence prompts and over 15,000 common phrases. First Draft is appropriate for online freelance writers, content providers, bloggers, and everyone else who struggles with a sudden loss of words. The software generates comprehensible articles and stories in mere seconds with keyword support, template editing, an automated spelling and grammar corrector, a word requirements - pricing - and earnings meter, and more.
Home > Blog

What Google's Algorithms Change In Content Development
Tuesday, March 3, 2015

So you've heard about Google's algorithm changes and you wonder how they're going to affect your content marketing efforts. Well join the crowd. Like you, thousands of netpreneurs depend on content marketing as a way to attract and keep traffic flowing to their websites. But Google's response to recent spamming charges just put that dependency at risk.

Article marketing, software marketing, and any other type of online marketing that distributes similar content to multiple channels, is dying right before our eyes. And while many people may suggest this change is favorable, it could negatively affect your own efforts. Here's what you need to know and do to compensate your losses.

Understand the Impact

Plain and simple, Google's algorithm change could lower the number of times your articles, software pad files, blog feeds, etc. get natural search exposure. And increasing the number and distribution of these things won't help since this algorithm is designed to purposely hide them from search results. No distribution resource is immune, either. According to Sistrix, the domains that lost the most total visibility include:

  • wisegeek.com
  • ezinearticles.com
  • suite101.com
  • hubpages.com
  • yourdictionary.com brothersoft.com
  • buzzle.com
  • associatedcontent.com
  • freedownloadscenter.com
  • essortment.com fixyar.com
  • americantowns.com
  • lovetoknow.com
  • articlesbase.com
  • howtodothings.com
  • mahalo.com
  • automotive.com
  • business.com
  • doityourself.com
  • merchantcircle.com thefind.com
  • wrongdiagnosis.com
  • findarticles.com
  • faqs.org.com
  • tradekey.com

(Source: http://searchengineland.com) See http://selnd.com/dJa7oE for additional sites.

Other sites suffering the same continue to trickle in. So if your content development plans include (or included) any of the above or similar channels as dependable distribution centers, you must accept the reality that (a) they're no longer adequate and (b) your own traffic will decrease as a result.

Restructure Existing Contracts

If you're in the midst of a content development project that positions your content on an impacted site, either modify the project so that it employs a completely different strategy or simply cut your losses and exit the contract. Continuing on is a waste of time and money. This means putting an end to activities using things like:

  • article re-writing
  • article spinning
  • mass distributing software pad files
  • mass submitting plr articles
  • mass distributing full blog feeds
  • mass submitting classified ads
  • mass submitting to bookmark sites
  • mass submitting press releases

Focus on Your Site Now

It's hard to say with any conclusiveness that online distribution is dead. It's easy, on the other hand, to say with absolute clarity, generating results from creating high quality products exclusively will never die. So rebuild the traffic you may have lost (thanks to Google) with things like:

  • strengthened on-site SEO efforts
  • increased blog and forum comments
  • stronger PPC campaigns
  • well-researched advertising campaigns
  • quality and relevant link exchanges
  • guest blogging
  • guest articles in respected magazines
  • interviews in newspapers, on radio, etc.
  • real conversations with people on Twitter, Facebook, and LinkedIn
  • participating in industry-related mailing lists

With a little creative thinking, you could probably substitute three or more viable marketing strategies for each doomed strategy described above.

Good luck!

Labels: ,

Newer›  ‹Older